While there’s no universally accepted definition of quality, we consider various company characteristics when evaluating quality.
Strong management teams
Leading market positions and strong brands
Business models that provide steady streams of income
High standards for environmental, social impact and corporate governance issues
Low levels of debt that can help them weather a market downturn or acquire other businesses
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The opinions expressed are those of American Century Investments (or the portfolio manager) and are no guarantee of the future performance of any American Century Investments' portfolio. This material has been prepared for educational purposes only. It is not intended to provide, and should not be relied upon for, investment, accounting, legal or tax advice.